Western women are fascinated by the romantic, elegant image of Hyun Bin in "Crash Landing on You" and Gong Yoo in "Goblin".
Recently, researcher Min Joo Lee conducted a study on the influence of Korean popular culture on the tourism industry.
After visiting 8 dormitories and interviewing 123 women from North America and Asia, Min Joo Lee came to a conclusion. According to the researcher of this study, international women are currently being attracted to the "Netflix effect".
Many foreign girls in their 20s are only interested in Korean TV shows. In particular, effects from movies such as "Crash Landing on You" and "Goblin" have helped gather images of men from kimchi.
In these films, two movie stars Hyun Bin and Gong Yoo are built with the image of a man who is romantic, patient, polite and pampers his girlfriend. This thing create, the naughty in dating culture in many different countries around the world.
Researcher Min Joo Lee said that the girl was attracted to Korean men appearing in the film. Human television, cinema is built to resemble the shape you imagine of many women.
Grace Thornton (25 years old) from the UK made a trip to Seoul, South Korea in 2021 after watching the TV series "Landing you".
Respectful eyes, Korean men are like in fairy tales. They dress well, neatly, do not mock and tease women on the street. Grace Thornton said that the attractiveness of a man is in how he behaves with women.